On today's episode of the For Her Empire Podcast, we talk with Dierdre Tshien about how to build an audience for your eCommerce business after it has launched. We’ll consider not only how to drive traffic to your website, but also how to integrate marketing between your online store and your offline businesses to make the most of all your channels.
You are no stranger to marketing if you have a successful offline company. However, methods for can traffic to your online store can be very different.
You'll be able to meet more potential customers than ever before with your online store, and you'll have full control over their shopping experience. But this isn't a case of "if you create it, they will come." Some effort must be put towards growing this online business.
Dierdre Tshien is an ex-Banker, serial entrepreneur, and the founder of Growth Boss. She is currently harnessing her experience in her multiple businesses - and as a non-marketer - to help eCommerce business owners easily attract more of the right customers and turn them into their raving salesforce, so they can effectively scale their business and grow their income and free time dramatically.
To know more about Dierdre Tshien and her work, visit her website at https://thegrowthboss.com/ or join her Facebook community at https://www.facebook.com/groups/growthboss
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